A visual identity project created in response to a final-year brief, rebranding musician and poet Shane MacGowan.

The aim was to develop a visual style that reflects MacGowan’s rebellious and chaotic persona through the fusion of imagery, graphic abstraction, and a restrained colour palette. Drawing inspiration from the raw, expressive energy of punk aesthetics, the design incorporates stencils, halftones, paint splashes, and rough textures.

The overall look is deliberately chaotic-gritty, expressive, and a bit unstable-just like Shane himself.